Using strategic approach students will analyze current management theories relevant to the international hotel and tourism industry. Key issue includes the application of strategic management processes, competitive advantage, sustainability, risk management, investing in innovative competencies, effective operational practices, internal and external environment and creating economic value.

The course introduces students to the origins of sustainability and how it became a matter of concern in the world; the factors embracing sustainability and why there is a need to study sustainability.

This course will dwell more on how the hospitality industry is associated with sustainability, tackles on the different practices of a hospitality establishment, issues and challenges, and trends sustainability in hospitality.