This course aims to educate the students in the essential research tools and skills that will be needed to perform as managers in the tourism and hospitality industry. The course will introduce the research process: from design, data collection, hypothesis testing, to reporting; featuring econometrics and other quantitative applications in business research; and research on a topic related to the tourism and/or hospitality industry. The student shall undertake a study on a topic of his/her own choice through which he/she can develop the necessary skills of planning, researching, reporting as well as the ability for writing a thesis. After successful completion of this course, students will be able to:
(1) Develop an understanding and appreciation of research and the need for research, not only in tourism and hospitality, but also applicable to numerous other fields.
(2) Develop knowledge and skills in designing and carrying out research projects.
(3) Experience valuable “real-life” lessons.- Faculty: Pauline Caintic
- Faculty: Venice Ibanez
- Faculty: Mauren Joy F. Manadong
- Faculty: Randy Omega
Transportation Management discusses the general knowledge of the transportation, its role to the tourism, planning and policies. The content includes transportation systems, various aspects of tourism-related forms of transportation, modes of transportation, transportation operation including concepts and methods of analysis, infrastructure, and geographical and legal factors relating to local and international transportation. Topics include discussions of surface, air, and water transportation; organization, operations, and regulatory and marketing aspects; examination of the inter-model concept; and the social, economic, and political factors that have influenced transportation.
- Faculty: Mauren Joy F. Manadong
